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Service dominant logic
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31	doi:[removed]j.indmarman[removed] Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-03-31 10:37:13 Co-creation Business marketing Relationship marketing Sales Industrial marketing Services marketing Distribution Service system Viable systems approach Marketing Business Service dominant logic
32	Service-Dominant Logic and Markets as Systems: An Overview S-D Logic Symposium on the Market as a System Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-02-20 13:50:11 Goods Macroeconomics Business Anthropology Value Market Consumption Output Service Economics Consumer theory Marketing
33	REFRAMING SUPPLY CHAIN MANAGEMENT: A SERVICE-DOMINANT LOGIC PERSPECTIVE ROBERT F. LUSCH University of Arizona Shifting the dominant thinking of supply chain management toward the Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2012-02-16 14:46:17 Service dominant logic Marketing Supply chain management Strategic management Value Co-creation Value chain management capability Business Management Technology
34	Core Concepts and Developmental Directions in Service-Dominant Logic S-D Logic VTT Workshop, Helsinki, Finland Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2012-05-16 17:21:58 Model theory Microeconomics Value Good Interpretation Inseparability Productivity Service dominant logic Business Logic Science
35	Invited Commentaries on “Evolving to a New Dominant Logic for Marketing” In the preceding article, Vargo and Lusch (V&L; 2004) observe that an evolution is underway toward a new dominant logic for marketing. The new Add to Reading List Source URL: sdlogic.net Language: English - Date: 2006-11-20 19:34:00 ECRM Business marketing Market segmentation Service Customer engagement Customer lifetime value Strategic management Service dominant logic Co-creation Marketing Business Relationship marketing
36	doi:[removed]j.jretai[removed] Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2007-08-21 17:41:37 Strategic management Marketing Co-creation Value proposition Core competency Value network Service system Value chain management capability Management Business Service dominant logic
37	Beyond the Game: A Service-Dominant Logic View Of Value Creation S-D Logic 16 European Association of Sports Management Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-02-20 13:53:15 Economics Microeconomics Macroeconomics Inseparability Intangibility Value Service Output Perishability Marketing Business Goods
38	Marketing’s Evolving Identity: Defining Our Future Robert F. Lusch Marketing thought and practice has evolved over the past 100 years from a philosophy of taking things to market to a philosophy of market(ing) to custo Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-05-22 12:00:50 Societal marketing Integrated marketing communications Relationship marketing Macromarketing Global marketing Co-creation Marketing operations Marketing Business Service dominant logic
39	Toward a conceptual foundation for service science: Contributions from service-dominant logic & Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-03-31 10:34:59 Marketing Strategic management Co-creation Service dominant logic Management Business
40	Volume 6(3): 281–288 Copyright © 2006 SAGE www.sagepublications.com DOI: [removed][removed] articles Add to Reading List Source URL: sdlogic.net Language: English - Date: 2007-07-18 19:04:12 Science Robert Lusch Logic Mathematical logic Macromarketing Knowledge Academia Stephen Vargo Viable systems approach Service dominant logic Co-creation Interdisciplinary fields